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Cover/ Logo Claire's Session



Logo Developing: Learning what makes a good logo.
In Friday's lessons we where looking at logo designs. we where given a random two slips of paper and had to create a company around it. Our groups was the elderly and bicycles. we had a brain storm of ideas for names, logo designs and what not, ended up choosing comfort light as the name and the logo that i created. For the logo i wanted to make sure that it was a clear and easy symbol that is recognisable as a bike, but also symbolise the accommodation it has been adapted for the elderly's use. Hence the addition of the wing, as feathers are a known soft item, and it plays well to the company's name 'Light'. It was received well by the tutors but the summary of the premise and aim of the company could have been improved on when we were delivering it.


Book Cover: What goes into making a successful cover.
The following Friday we where working on how to develop a successful cover for a story. Once again we where given prompts which where:
Target: Young Adult
Title: Decedents of Yesterday
Genre: Thriller

All members of the group designed different variants and then voted for their favourites. There was a little bit of tension as the one that I thought was most fitting was one of my own, and was supported by some of the other members. However, as my designs often get picked it was obvious that they wanted a change so we went along with it.
These where the design ideas of all the group members. 




This was the design that they decided on and was submitted, however it wasn't received entirely well by the tutors. They mentioned the writing was messy, the colours where dull and the smaller watches weren't clear that they where pocket watches. There was also the addition of the fact the title was changed to 'Time' rather than 'Yesterday'. Finally the tutors made a couple of comments that they preferred the idea of the covers featuring the gears, one of which was the design I wanted to submit. But it all was a learning curve for the members and myself included. Below is the design:
 

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