Business Cards
First Up the session focused on advertising ourselves, primarily through business cards. This applies to use as individuals and as a publishing house. Personally from what techniques were suggested, I really liked the idea of either using drop gloss business cards or transparent acrylic ones. Perhaps using the latter for more important clients such as prospect commissioners or companies. Although they are initially quite pricey, I believe the aesthetic will be worth it. It leaves a professional and stylised look which is key when you are an artist. You also want something that grabs their attention, and encourage them to show others. Key advertising is by word of mouth, so trying to increase the likely hood of this is always going to be helpful.We were tasked to design rough concept ideas for our group business cards if we where to carry on the publishing house after university. The designs are below:
The next session was on profits and costs which can be caused by doing comic con's.
We had to price and work out percentages of our total costs with the use of a random number generator. I ended up doing our sheet, and worked out that we got 217 people who would end up buying our merchandise, (Increased from the original 200 due to left over money for advertising), and had to put that against our stock and estimate our rough sales and profits.
Here is our sheet:
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